Project Description

A much-needed update paired with the exhaustion of designing brand identities for companies that far exceeded my own, I set out to refresh my own brand identity for consistency across all platforms and applications (both in digital and in print).

Setting out, the goal for the project was to have a finished product that was light, fresh and incorporated elements of minimalistic design. This would allow both text and graphics to pop and truly stand out and “speak for themselves”.

Maximizing just two colors and one triangular graphic element, what resulted was an identity that is clean, visually appealing in print without being “too busy” and a website that scales well and is easy to navigate.

More can be seen below:


 

Personal Brand Refresh Project

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Personal Brand Refresh Project

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Personal Brand Refresh Project